About
BEHIND
the boost.
“I’ve always had a thing for potential.”
Joana Branco

Joana Branco
Founder, Lemon Boost
Business · Marketing · Creative Direction · Startups
A great product that isn’t being shown at its best. A beautiful business that could be doing more. Two people who should probably be working together. I see things and instinctively start thinking about what could make them better.
After years working across business, marketing and creative projects, I built my own fashion-tech startup. And that taught me something else: building something on your own is hard.
When you’re starting, you need ideas, perspective and people to think with — often long before you can afford a big team or agency.
That’s why I created Lemon Boost.
A place to bring your business when you need another pair of eyes, a different perspective, or simply someone to see the opportunity you might be too close to see.
Sometimes that becomes a website. Sometimes an event, a collaboration, a new way to present a product — or something neither of us had thought of yet.
I look. I think. And I find the boost.
